PAY PER CLICK

“GOOGLE ADWORDS” HAS TRANSFORMED AN ADVERTISING CAMPAIGN FROM AN ART PROJECT TO A “COMPLEX ENGINEERING” PROJECT; LUCKY FOR YOU, WE WILL BE DOING IT ALL FOR YOU




1

KEYWORD SELECTION

WE SPY ON EACH SUCCESSFUL INDUSTRY COMPETITOR AND FIND OUT WHAT KEYWORDS THEY USE TO ACHIEVE RESULTS, WE THEN ENTER ALL THOSE COMPETITOR’S KEYWORDS INTO OUR KEYWORD DATABASE

2

ADS & LANDING PAGES

AN OFFER IN GOOGLE ADS IS THE FIRST STEP IN THE SALES FUNNEL AND ENTICES THE SEARCHER TO CLICK THROUGH AND BE DIRECTED TO A LANDING PAGE WHERE WE HAVE CALLS TO ACTION AND A TRIAL CLOSE

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CAMPAIGNS & BIDDING

WE DISTRIBUTE THE ADVERTISING BUDGET ON CAMPAIGNS AND MAXIMISE EFFICIENCIES IN GOOGLE ADWORDS BY BALANCING GEO LOCATIONS, ORDER, DAY AND TIME WHEN ADS ARE DISPLAYED

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ANALYTICS & OPTIMISATION

ALL PARTS OF GOOGLE ADWORD CAMPAIGNS ARE CLEARLY MEASURED AND UNDER HEAVY ANALYSIS AND WE’RE ABLE TO CONTINUOUSLY TEST AND MINIMISE COST OF CLICKS AND IMPROVE CLICK THROUGHS

PAY PER CLICK
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