artY AND techY

TO MOUNT A WORLD CLASS GOOGLE ADVERTISING CAMPAIGN FOR YOUR BUSINESS, TWO DIVERSE TEAMS THAT THINK VERY DIFFERENTLY, HAVE TO WORK CLOSELY TOGETHER FOR THE BEST OUTCOME!

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1

ODD MARRIAGE

A GOOGLE CAMPAIGN IS THE LOVE CHILD OF TWO ODD PARENTS; A DESIGN TEAM WITH A CREATIVE RIGHT SIDE BRAIN AND A DEVELOPMENT TEAM WITH A TECHNICAL LEFT SIDE BRAIN

2

CREATIVE MASTERY

THE DESIGN TEAM HAS TO BUILD COLOURFUL PAGE LAYOUTS WITH BEAUTIFUL VISUALS TO KEEP VISITORS ON THE SITE AND ATTRACTIVE CALL-FOR-ACTION BUTTONS THAT ENTICE VISITORS TO CLICK THEM

3

HIGHLY COMPLEX TO BE DEAD EASY

USING SOPHISTICATED CODING, PROGRAMMERS NEED TO FAST LOAD THE CREATIVE PAGES THAT DESIGNERS BUILD AS GOOGLE PENALISES SLOW LOADING PAGES

4

FUNK MEETS HEAVY METAL

THE RESULT IS A SEAMLESS HARMONY BETWEEN FORM AND FUNCTION, A VISUAL BEAUTY OF ASCETIC PERFECTION AND A BEAST OF INDUSTRIAL STRENGTH UNDER THE HOOD